About Amanda

Hi there! I’m a Nashville native, designer & illustrator, wife & mom, Lutheran, big ol’ nerd, and lifelong crafter. When I unexpectedly spent Jan–April of 2024 laid up with an injury and surgery/recovery, I found myself needing to do something with my hands (and my brain) and picked up a cross-stitch kit I'd started months before but never finished. It was a delight! I was soon designing my own patterns, decorating the hoops to match, and making unique gifts for my loved ones. My professional background in graphic design & illustration and consumer product & packaging design (plus a lifetime of craftiness) gives a Hoops & Dreams needlecraft kit a lovely synthesis of content and style. And when you're finished, you have a delightful little craft to show off and display or give as a sweet handmade gift!